On the eve of 3 February 2021, the Association held its virtual General Meeting for the first quarter of 2021. The Meet was sponsored by i-Ripple, enabler of My Suki which intends to have as its  groceries providers the members of PAGASA. Online selling was a must-do proposition for supermarkets given the extended negative sales effect that the pandemic was wreaking on food retailers.

In showing interest in developing a platform for online shopping in their stores, the following members attended the Meet with Mr. Javier: President Steven T. Cua/Welcome Supermart, Vice President Liansel Sy/Liana’s Supermarket, Treasurer Myke Teodoro/Velamart, Director Fred and Simple Gravador/Simplicity Ministop, Director Robert and Rina Go/ Prince Retail Group, Director Edna Ontiveros/Candice Megamart, Director Arjie Lim/Andrew’s Supermarket, Wesley Lao/Drugmart Group, Susan and Charlene Lim/JC Plaza, Dustin Uy/San Roque Chain of Supermarkets, Paolo Ong/Ongville, Director Desmond Chua/Daily Supermarket and Honorary e-Sec. William Villanueva.

At the virtual Senate Hearing under the Joint Committees of Agriculture, Food & Agrarian Reform and Trade, Industry & Entrepreneurship via CISCO WEBEX on 1 February 2021, the 3-hour Meet consulted all the stakeholders & government agencies concerned in the abrupt increase in the price of pork and chicken. Among the 125 attendees were Senators Villar, Pangilinan, Zubiri, Hontiveros, Marcos, Binay and Cayetano; Secretaries Lopez (DTI) and Dar (DA); Usec. Castello & others from DA; Rosendo So & Jason Cainglet/SINAG, Chester Warren Yeo Tan/NFHRI, Edwin Chen/ProPORK, Jesse Cham/MITA, Gregorio San Diego/Egg Board, Jose Elias Inciong/UBRA, former Bats. Rep. Nicanor Briones, Ernesto Ordoñez, Alfred Ng, DTI's Ann Claire Cabochan, Atty. Victorio Dimagiba/LKI, MMDA GM Jojo Garcia, Senate Staff Joshel Regodon & Atty. Philip Lina and representatives from the BAI, BoC, NEDA, the Tariff Commission, NMIS, PSA, Toll Reg. Board, etc. Discussions revealed that prices began their uptick in October 2020. Fear of ASF contamination coupled with COVID-19 infection prevented the swift transfer of hogs from ASF-free GenSan to MM. DILG was tasked to coordinate with LGUs to allow the unhampered passage of trucks carrying hogs. DA was instructed to set aside budget for border facilities to guard against technical smuggling as MAVs were known to be abused/sold by unscrupulous traders and savings from cheaper imported meats not passed on to consumers. Senate was not in favor of tariff reduction (which favors imports) and MAV expansion (which will tilt heavily against local farmers when the smoke clears).

The National Price Coordinating Council called a Special virtual Meeting in the morning of 28 Jan. 2021 which lasted for more than three hours to analyze why vegetables, pork and chicken prices have shot off the roof in recent weeks.  Chaired by DTI Sec. Mon Lopez, he used fishbone analysis and had his key staff from the head & regional offices join in to focus on what's been causing the run-away inflation the country's been experiencing for these commodities. Supermarket operators from PAGASA & PCCTA were asked to label meat produce for sale as either local or imported. Local connotes fresher but more expensive meats as compared to the imported but frozen ones (not recently slaughtered). Consumers have a choice but must be informed. As it seems, a lot of imported meats are thawed to make them look like they are local & fetch higher prices. The idea of government allowing importation is to offer the public cheaper alternatives at a volume that does not negatively impact the produce of local growers.

PH under state of calamity due to swine fever, typhoons, price manipulation newsinfo.inquirer.net

President Steven T. Cua was interviewed in his supermarket for television on 14 January 2021 whether he would allow his employees to be vaccinated against COVID-19.   He replied: "Naturally, to clear all doubts that there is very little chance that you'd catch the virus while shopping at supermarkets."

To test the viability of physical shopping at a time when the pandemic seems to lie low, PAGASA held a face-to-face Meeting with My Suki's Victor Javier, Ivan & Chris Cataluña on the eve of 13 Jan.  2021 at the Sports Lounge 1 of the Quezon City Sports Club.  It was a case of finding out if PAGASA members were willing to come out to meet with each other in the flesh.  Sports Lounge 1 was air-conditioned but the staff left the glass doors wide open so the air and elements (if ever the virus was air-born) inside the room would not be contained. Results proved that people were still hesitant to go out for any reason even if My Suki’s online proposition presented an opportunity for the members of the Association.  Only six warm bodies dared to taste the good food that evening.